10 INSTAGRAM REEL IDEAS FOR ARTISTS

Instagram introduced reels in 2019. As any social media application, Instagram also rolls in new features and updates every now and then. Using Instagram reels you can create, edit and share fun, entertaining, informative short videos. Initially users could upload reels up to 15 second long. With the latest update you can share 60 second long reel.

Instagram Reels has a lot of features such as AR filter, text, large set of audio (Select from Instagram music library). You can also add original voice, voice over, collaborate with others and more. Instagram reels generate 67% more engagement than Instagram videos. A lot of people love watching and creating reels. It's fun, short and some of them are informative. You can show your creativity and get you point across in less than a minute. Once you post the reel, you can share it on other platforms. You can also download it on to your camera roll. You can share your reel on Instagram story, feed, dm etc. to reach different set of audience on the platform.

As an artist you can make the best use of Instagram reels to gain followers and reach more people on the platform.

   10 REEL IDEAS FOR ARTISTS   

1. Tutorial. 

Show the entire process of making the artwork. Not literally, since maximum time limit of reel allowed is 60 seconds. Either use time-lapse or edit it in a way to show the process of artwork without missing any major steps. Some users who might be interested in learning will love these type of reels. 

2. Transition reels. 

Transition reels are quick, fun, short videos which are a hit on Instagram. Even people who do not follow you might get it on their feed while scrolling and give it a like because it's not time consuming to watch. Eg. Before after. Many such trends and audios are always available for transition. 

3. Flip through 

Every now and then you can show your sketches or collection of your artwork. These type of reels shows your art journey to your followers and gives an idea about your art style to non-followers. 

4. Memes. 

We all love memes. You can use Reels to post art related memes. You can take a recent trend and make art version. Eg. Instagram vs reality. You can even post non art related memes every once in a while to start conversation with followers. 

5. Artist relatable reels.

Like any other content creator or influencer on Instagram, artist too have their own issues which we have in common. Make a light hearted reel about it. Eg. Expensive art supplies, having art block, unable to manage time and the list goes on.

6. Series 

You can start making series of artwork about a particular topic. For example in case of Paintings you can do landscape series, galaxy series, floral series etc. In case of sketch, you can draw characters from a comic or show etc. Show these artwork in parts (part 1, part 2 and more). This way your audience are curious about what's next in this series. 

7. Trends 

Try your best to hop on to any new trend that comes up. Add your take on it. Make artwork related to the latest trend. It could be about a show (recently Wednesday). Winter, Christmas, New Year, sports and more.

8. Art supplies 

Show the art supplies that you use for your artwork. If you buy a new art supply make an unboxing video. Review it, compare with your previous supply. Tell which one you prefer and why. Followers who are art enthusiasts would be interested in these type of informative reels.

9. Art tips

Throughout your journey as an artist you must have learnt a lot of lessons, small and big. Share some of those tips. Talk about the difficulties you faced, how did you overcome it? Some things you tried that worked out well and if not make mistakes I made kind of reel and more art related information. 

(8 and 9 are the type of reels that get saved/shared more as they are informative and people might want to refer again or share to others)

10. Personal 

A lot of your followers would be interested in your story. How you started your art journey? What inspired you? What are your goals? Your likes dislikes, favourite artwork and more. These could inspire and encourage emerging artists to start their own art journey. You can also share about other hobbies and interests you have like books, music, movies, travel, food, photography etc. You may come across your followers who might share those interests with you. 

I hope you find these reel ideas helpful to grow on Instagram. Don't forget to keep up with the trends and have fun making reels.